ST JOHN’S 20TH YEAR CELEBRATIONS

CHALLENGE

St. John’s Anglican College (formerly Forest Lake College) turned 20 years old in 2013.

While a modest milestone, the College has many significant achievements to honour and celebrate. Brilliant Branding was asked to prepare a commemorative campaign to mark the occasion.

SOLUTION

The resulting range of commemorative pieces needed to include current staff and students, old collegians and the wider public on many regional, educational, church, council and government levels. The celebrating of 20 years presented significant marketing and advertising opportunities in the local and regional communities. A great opportunity to further promote the College’s outstanding achievements,

RESULT

Scope covered the following: We developed a distinctive 20Years motif ¬†which was utilised on street and pull up banners, stationery, college publications, car stickers, billboards and advertising. A commemorative ’20’ pin in College colours that was presented to all current staff and students. It became a lasting centrepiece for celebrations. A commemorative book highlights many of the significant events spanning the two decades.

The year was well celebrated and set a precedent for future commemorations. Market value was reinforced.